Showing 9 items.
| Date of Issue | Title |
Authors |
|---|
| Dec-1993 | A Reference price model with probabilistic thresholds | Han, Sangman; Gupta, Sunil; Lehmann, Donald R. |
| May-1994 | A minimum discount level for a consideration set | Han, Sangman; Gupta, Sunil; Lehmann, Donald R. |
| Jun-1995 | A reference run-length model of inertial and variety-seeking behavior | Han, Jin Kyung; Han, Sangman |
| Jan-1996 | Reference dependence and loss aversion in choice set formation and brand selection | Han, Sangman; Vanhonacker, Wilfried R. |
| Aug-1996 | A habit-formation model of brand choice | Han, Jin Kyung; Han, Sangman; Vanhonacker, Wilfried R. |
| Oct-1998 | Promotion thresholds : price change insensitivity or risk hurdle? | Krider, Robert E.; Han, Sangman |
| Dec-1998 | Reference dependence and loss aversion in the evaluation of brands for choice set inclusion and for selection | Han, Sangman; Vanhonacker, Wilfried R. |
| Dec-1998 | Do choice sets matter? | Han, Sangman; Vanhonacker, Wilfried R. |
| Nov-1999 | Reference dependence and loss aversion in brand consideration and choice | Han, Sangman; Vanhonacker, Wilfried R. |
