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Items for Author "Mahajan, Vijay"

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Date of IssueTitle Authors
Jul-1993 Determining the going market value of a business in an emerging information technology industry : the case of the cellular communications industryKim, Namwoon; Mahajan, Vijay; Srivastava, Rajendra K.
23-Dec-1998 The emergence of market structure in new repeat-purchase categories : a dynamic approach and an empirical applicationBronnenberg, Bart J.; Mahajan, Vijay; Vanhonacker, Wilfried R.
Feb-2000 The emergence of market structure in new repeat-purchase categories : the interplay of market share and retailer distributionBronnenberg, Bart J.; Mahajan, Vijay; Vanhonacker, Wilfried R.