Showing 19 items.
| Date of Issue | Title |
Authors |
|---|
| Mar-1994 | Consideration set formation : a rational model and some numerical validation results | Vanhonacker, Wilfried R. |
| Jan-1994 | Data transferability : estimating the response effect of future events based on historical analogy | Vanhonacker, Wilfried R.; Price, Lydia J. |
| Dec-1998 | Do choice sets matter? | Han, Sangman; Vanhonacker, Wilfried R. |
| 23-Dec-1998 | The emergence of market structure in new repeat-purchase categories : a dynamic approach and an empirical application | Bronnenberg, Bart J.; Mahajan, Vijay; Vanhonacker, Wilfried R. |
| Feb-2000 | The emergence of market structure in new repeat-purchase categories : the interplay of market share and retailer distribution | Bronnenberg, Bart J.; Mahajan, Vijay; Vanhonacker, Wilfried R. |
| Dec-1996 | Entering China : an unconventional approach | Vanhonacker, Wilfried R. |
| Feb-1994 | Equity sharing arrangements and joint venture operation in the People's Republic of China | Pan, Yigang; Vanhonacker, Wilfried R. |
| Aug-1996 | A habit-formation model of brand choice | Han, Jin Kyung; Han, Sangman; Vanhonacker, Wilfried R. |
| Oct-1994 | In-store awareness, consideration and brand choice : a ca(u)se for local price response | Bronnenberg, Bart J.; Vanhonacker, Wilfried R. |
| May-1994 | International equity joint ventures in China : operations and potential close-down | Pan, Yigang; Vanhonacker, Wilfried R.; Pitts, Robert E. |
| Apr-1995 | Limited choice sets, local price response, and implied measures of price competition | Bronnenberg, Bart J.; Vanhonacker, Wilfried R. |
| Sep-1994 | Meta-analysis and response surface extrapolation : a least squares approach | Vanhonacker, Wilfried R. |
| Oct-1995 | A method for improved learning from meta-analysis research | Vanhonacker, Wilfried R.; Price, Lydia J.; Lehmann, Donald R. |
| Oct-1994 | A new brand choice model incorporating a choice set formation process | Vanhonacker, Wilfried R. |
| Nov-1999 | Reference dependence and loss aversion in brand consideration and choice | Han, Sangman; Vanhonacker, Wilfried R. |
| Jan-1996 | Reference dependence and loss aversion in choice set formation and brand selection | Han, Sangman; Vanhonacker, Wilfried R. |
| Dec-1998 | Reference dependence and loss aversion in the evaluation of brands for choice set inclusion and for selection | Han, Sangman; Vanhonacker, Wilfried R. |
| Dec-1998 | Structuring foreign direct investments in China : a strategic opportunity | Vanhonacker, Wilfried R. |
| Dec-1996 | To WFOE or not to WFOE, that's the China question : can one go it alone in China? | Vanhonacker, Wilfried R. |
