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Author(s): Kim, N. ; Parker, PM
Source: International journal of research in marketing, v. 16, (2), 1999, JUN, p. 143-155
Article, 1999






Author(s): Anderson, ET ; Song, I. HKUST affiliated (currently or previously)
Source: Journal of marketing research, v. 41, (4), 2004, NOV, p. 411-422
Article, 2004









Author(s): Albaum, G.
Source: Journal of the Market Research Society, v. 39, (2), 1997, APR, p. 331-348
Article, 1997